Jewelry designer SopnaJewelry creates a history for the October release period action-thriller
Tamil Nadu, India. South India’s upcoming big Tamil release “Mersal” with Vijay in lead has now officially become the first-ever film to have 3D Printed Jewelry. These exclusive 3D Jewelries are created by SopnaJewelry.com and they have registered Trademark under Class 14 (Jewelry) in Tamil Nadu.
SopnaJewelry.com has launched specially designed pendants as Mersal Merchandise. Mersal pendants can be 3D printed in fifty (50) different materials and is available for fans to purchase at the website. However, as much as the new technology of the fine jewelry has created a stir, so has the controversy around the use of “Mersal”. SopnaJewelry tried to contact the film’s producers Sri Thenandal Films at their website and on Twitter, but they remained unavailable to comment for the usage of the ‘Mersal’. On cross checking facts with their lawyers in Chennai, they found that the “Mersal” trademark was registered only for Class 41 (Education and Entertainment). Presently, it is also opposed by someone.
SopnaJewelry further registered a “Mersal” trademark for Class 14 (Vienna Codification) for Jewelry. This will allow more fans and fine jewelry lovers to avail the trademarked merchandise available at their website. Buyers can own these unique “Mersal” designer jewelry created by using 3D printing, making these a collectible delight! Not only do they feature unique artwork, but also surpasses fine jewelry making. The technology and concept is completely new in jewelry design and is stated to soon become the future of jewelry production!
The legal process of trademarking the film’s title took six months for Sri Thenandal Films. The production house has been praised for promoting the movie title as a product. SopnaJewelry too realizes the importance of a registered trademark and they proceed to register Mersal Trademark for Class 14, since there were no replies from the producer. Film producers and merchandise owners should work together to promote such Kollywood collectibles that are worth millions. Also, it provides a chance for fans to own collectible items of their favorite stars.
Speaking to Silverscreen, Hema Rukmani of Sri Thenandal films further explained what this trademark means for “Mersal”, “We want to save the originality of the title. The movie first came into limelight after it launched an emoji on Twitter dedicated to “Mersal” some time back. This emoji is now popular with the superstar’s fans on the social media. With a huge fan following, and “Mersal’s” release marking Vijay’s 25th year in the Kollywood film industry, the movie has already become one of the most anticipated releases this year. “Mersal” is Thenandal’s 100th film, hence audiences are expecting yet another blockbuster. Vijay plays a triple role, that of a Panchayat head, a doctor and a magician. The film also stars Nithya Menon, Kajal Aggarwal, and Samantha Ruth Prabhu, and SJ Suryah.
Quite recently, “Mersal’s” audio was released among much fanfare. The function was graced by the film’s entire star cast – Thalapathy Vijay, Samantha, Kajal Aggarwal, Nithya Menon, and SJ Suryah. Director Atlee and music director A.R Rahman were also present on the occasion. In fact, the Kollywood leading superstar, Vijay applauded director Atlee’s efforts and exclaiming “this will be a cracker of a film, Atlee and his team have pulled it off”. “It’s AR Rahman sir’s twenty-fifth year in the film industry. I feel so special to have worked with him on this milestone year. Each track was so soothing, both musically and lyrically. I’ve never witnessed a live show of Rahman sir. I felt really special watching him perform on stage,” said Vijay at the audio launch. Truly, there are so many notable aspects that fans can get to witness in “Mersal” including the mesmerizing 3D jewelry that audiences have never seen before making it a really special film for Kollywood. Watch the full audio launch of Vijay’s “Mersal” here at https://youtu.be/LTXfSTfz3m8.
SopnaJewelry is a new-age fashion jewelry brand based in Singapore that believes in giving customers a chance to experiment with fresh new styles every week! Each week the brand introduces unique jewelry designs for buyers to choose and 3D print. They have the most stunning jewelry collection for 3D printing. With their 3D printed technology used in jewelry creation, buyers can get their artwork transformed into unique pieces of jewelry. Customers can send in a photo of the drawing and specify the jewelry type they would like to be made. The 3D model image of the artwork, then gets printed on the desired material type. The jewelry store offers free worldwide shipping and a refund guarantee. To know more about their exclusive products and services, please visit https://sopnajewelry.com/product-category/3d-printed/